Your Rhythm. Your Voice. Your Marketing.
A place for founders who want their marketing to feel alive
I help founders escape the productivity trap and reconnect to the creative heartbeat of their business.
HI, I’M ANNA-LOUISE
After 6+ years in marketing, from eCommerce brands in the UK and EU to scaling startups at speed - I’ve seen too many founders burn out on content churn, rigid frameworks, and strategies that don’t fit their life.
My method, The Founder’s Way, is marketing that moves with you. It’s rooted in rhythm, curiosity, and human connection - not performative pressure.
THE PHILOSOPHY
The Founder’s Way is a way of working that blurs the seams between life and business , where your days feed your ideas, and your marketing feels alive again.
It’s not about doing less. It’s about doing it differently:
Business that moves with your energy, not against it.
Marketing rooted in rhythm, not rigid plans.
Growth through connection, not constant output.
I’m not here to help you churn out content. I’m here to help you build something felt.
A business you want to be in.
One that reflects your voice, your values, and the real world you live in.
Whether it’s a newsletter that sounds like you, an IRL founder table that sparks your next collaboration, or a morning walk that turns into your best marketing idea.
The Founder’s Way proves that meaningful growth doesn’t mean disconnection.
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *
Human-First Marketing Audit
LANDING IN FEB 2026
A Human-First Marketing Audit that uncovers what’s really getting in your way, maps a founder-friendly publishing rhythm, and leaves you with a clear, step-by-step plan you can start immediately.
Marketing is no longer just about filling funnels. It’s about creating resonance in a distracted world.
When you reclaim rhythm, you don’t just build a business — you model a new way of working and living.
Free Marketing Tools
SUBSTACK: MARKETING THAT MOVES WITH YOU, NOT AGAINST YOU
30 DAYS OF CREATIVE MARKETING PROMPTS
BUILD YOUR SIGNATURE NEWSLETTER FORMAT
The Founder’s Way Newsletter: Reconnect with your marketing
One Sunday at a time
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *
YOUR RHYTHM * YOUR VOICE * YOUR MARKETING *